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Freie Universität Berlin
jbm - Journal of Business Market Management, Freie Universität Berlin
jbm - Journal of Business Market Management, Freie Universität Berlin
Browsing "jbm - Journal of Business Market Management, Freie Universität Berlin" by Year of Publication
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Showing results 1 to 20 of 54
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Year of Publication
Title
Author(s)
2016
The scentscape: An integrative framework describing scents in servicescapes
Girard, Marc
;
Girard, Anna
;
Suppin, Anna-Caroline
;
Bartsch, Silke
2016
Understanding the effects of the presence of others in the service environment: A literature review
Albrecht, Kathrin
2016
Customer participation in the customization of services: Effects on satisfaction and behavioral intentions
Straus, Lennart
;
Robbert, Thomas
;
Roth, Stefan
2016
Exit strategies of loyalty programs
Rehnen, Lena Marie
2016
Editorial
Kleinaltenkamp, Michael
2016
Revisiting the causes of organizational discontinuance: A diffusion theory approach offers new insights
Parthasarathy, Madhavan
;
Forlani, David
2016
Understanding and managing service productivity: A literature review
Dobmeier, Mirjam
2016
Country-of-origin effects in industrial goods markets: Do country-of-origin image effects differ for different buying center members?
Reichert, Michael Justus
;
Fantapié-Altobelli, Claudia
2015
The interface of value creation and service process: A categorization of the relevant perspectives and an integrative framework
Makkonen, Hannu
2015
CRM technology and KAM performance: The mediating effect of key account-related knowledge
Salojärvi, Hanna
;
Sainio, Liisa-Maija
2015
CASE: Managing customer relationship gaps at SKF
Nordin, Fredrik
;
Brozovic, Danilo
;
Kowalkowski, Christian
;
Vilgon, Mats
2014
Advancing industrial marketing theory: The need for improved research
LaPlaca, Peter
2014
Does publish or perish lead to stylish rubbish?
Storbacka, Kaj
2014
Perceived buyer confidence in buyer-supplier relationships
Chao, Emmanuel
;
Kato, Mshumbusi Paul
2014
Brand creation via design and modularization: SMEs in international B2B markets
Uusitalo, Olavi
2014
The future of business and industrial marketing and needed research
Johnston, Wesley J.
2014
CASE: Reinventing the container shipping industry
Geersbro, Jens
;
Ritter, Thomas
2014
Differential effects of product and service innovations on the financial performance of industrial firms
Eggert, Andreas
;
Thiesbrummel, Christoph
;
Deutscher, Christian
2014
Embracing complex causality with the QCA method: An invitation
Schneider, Martin R.
;
Eggert, Andreas
2014
CASE: Managing key account disruption in the logistics industry
Wernicke, Carolin
;
Saab, Samy
;
Kleinaltenkamp, Michael