jbm - Journal of Business Market Management, Freie Universität Berlin

ISSN: 1864-0761

Collection's Items (Sorted by Title in Descending order): 1 to 20 of 54
Year of PublicationTitleAuthor(s)
2016 The scentscape: An integrative framework describing scents in servicescapesGirard, Marc; Girard, Anna; Suppin, Anna-Caroline; Bartsch, Silke
2016 Customer participation in the customization of services: Effects on satisfaction and behavioral intentionsStraus, Lennart; Robbert, Thomas; Roth, Stefan
2016 Understanding the effects of the presence of others in the service environment: A literature reviewAlbrecht, Kathrin
2016 Exit strategies of loyalty programsRehnen, Lena Marie
2016 EditorialKleinaltenkamp, Michael
2016 Revisiting the causes of organizational discontinuance: A diffusion theory approach offers new insightsParthasarathy, Madhavan; Forlani, David
2016 Understanding and managing service productivity: A literature reviewDobmeier, Mirjam
2016 Country-of-origin effects in industrial goods markets: Do country-of-origin image effects differ for different buying center members?Reichert, Michael Justus; Fantapié-Altobelli, Claudia
2015 CASE: Managing customer relationship gaps at SKFNordin, Fredrik; Brozovic, Danilo; Kowalkowski, Christian; Vilgon, Mats
2015 The interface of value creation and service process: A categorization of the relevant perspectives and an integrative frameworkMakkonen, Hannu
2015 CRM technology and KAM performance: The mediating effect of key account-related knowledgeSalojärvi, Hanna; Sainio, Liisa-Maija
2014 Optimizing employee engagement with internal communication: A social exchange perspectiveKaranges, Emma Ruth; Beatson, Amanda; Johnston, Kim; Lings, Ian
2014 Embracing complex causality with the QCA method: An invitationSchneider, Martin R.; Eggert, Andreas
2014 EditorialKleinaltenkamp, Michael
2014 Brand creation via design and modularization: SMEs in international B2B marketsUusitalo, Olavi
2014 Perceived buyer confidence in buyer-supplier relationshipsChao, Emmanuel; Kato, Mshumbusi Paul
2014 Does publish or perish lead to stylish rubbish?Storbacka, Kaj
2014 CASE: Reinventing the container shipping industryGeersbro, Jens; Ritter, Thomas
2014 Advancing industrial marketing theory: The need for improved researchLaPlaca, Peter
2014 A case study of the development of trust in a business relation: Implications for a dynamic theory of trustHuang, Yimin; Wilkinson, Ian F.
Collection's Items (Sorted by Title in Descending order): 1 to 20 of 54
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