Please use this identifier to cite or link to this item: https://hdl.handle.net/10419/248607 
Year of Publication: 
2021
Series/Report no.: 
ISER Discussion Paper No. 1148
Publisher: 
Osaka University, Institute of Social and Economic Research (ISER), Osaka
Abstract: 
While search experiments are available in several designs, accumulating ex- perimental evidence suggests that individual search behavior depends on design details. This paper reports the first classification and comparison of several search experiment designs widely accepted in search studies. These designs can be categorized as passive, quasi-active, and active. We found individual- and aggregate- level significant differences in the results across designs, despite identical models. In the passive design, subjects tended to be more reluctant to search than in the active design, and risk-averse subjects quickly terminated their search. Our results highlight the importance and potentials of designing search environments in practice.
Subjects: 
search experiment
consumer search
labor search
experimental design
risk preference
JEL: 
C91
D12
D83
J60
Document Type: 
Working Paper

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