Bitte verwenden Sie diesen Link, um diese Publikation zu zitieren, oder auf sie als Internetquelle zu verweisen: https://hdl.handle.net/10419/169502 
Autor:innen: 
Erscheinungsjahr: 
2017
Schriftenreihe/Nr.: 
28th European Regional Conference of the International Telecommunications Society (ITS): "Competition and Regulation in the Information Age", Passau, Germany, 30th July - 2nd August, 2017
Verlag: 
International Telecommunications Society (ITS), Calgary
Zusammenfassung: 
The e-book market in Japan is growing in this decade and according to Impress R&D this tendency will be continue. In this paper, we collected 3,000 samples by online survey and found a tendency of consumption of e-book in Japan by using conjoint analysis. We found 1) attachment to physical objects in Japanese consumers, 2) high MWTP for device and providers. We check this by other questions and found tendency of Japanese consumer for e-distribution services.
Schlagwörter: 
online distribution
conjoint analysis
consumer survey
Dokumentart: 
Conference Paper

Datei(en):
Datei
Größe
379.07 kB





Publikationen in EconStor sind urheberrechtlich geschützt.