Please use this identifier to cite or link to this item: http://hdl.handle.net/10419/94631
Authors: 
Filson, Darren
Williams, Karyn
Year of Publication: 
2001
Series/Report no.: 
Claremont Colleges Working Papers in Economics 2001-25
Abstract: 
Managers would like to understand which strategies generate value in e-commerce environments, and researchers are just beginning to explore this issue. Which strategies are useful and which are not? In a step towards answering this question, we estimate the impacts of several competitive strategies on the value of Amazon.com, the well-known Internet retailer, during its first 1000 days as a publicly traded firm. The strategies analyzed include pricing, offline expansion, alliance formation, product line expansion, and service improvement. The results provide insight into the usefulness of various ways of competing online and could be useful for strategic planning in new Internet ventures.
Subjects: 
alliance
competitive advantage
competitive strategy
event studies
internet
valuation
JEL: 
G31
D81
L21
L81
M21
Document Type: 
Working Paper

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