Please use this identifier to cite or link to this item: https://hdl.handle.net/10419/326396 
Year of Publication: 
2024
Citation: 
[Journal:] Cogent Business & Management [ISSN:] 2331-1975 [Volume:] 11 [Issue:] 1 [Article No.:] 2373352 [Year:] 2024 [Pages:] 1-16
Publisher: 
Taylor & Francis, Abingdon
Abstract: 
Entrepreneurship helps to mainstream the disadvantaged. In order to design policy for the promotion of entrepreneurship among disadvantaged people a proper understanding of entrepreneurship is imperative and cognition has been considered as the best interpreter of entrepreneurship. This study aimed to explore the driving forces and hindrances that influence disadvantaged individuals in their decision to initiate entrepreneurial endeavors. We are using a sample of 1173 people taken from the low-income population of India. The data is analyzed through the use of the Logistic regression technique. The result reflects that attitude, subjective norms, self-efficacy, perceived opportunities and role models encourage Indian disadvantaged to start business. This research contributes to two existing theories: challenge-based entrepreneurship and the theory of planned behavior. It also sheds light on a previously understudied group - disadvantaged entrepreneurs in developing economies. This knowledge can be used by policymakers to create programs that encourage entrepreneurship at the grassroots level.
Subjects: 
Marginalized
india
disadvantaged entrepreneurs
cognition
developing economies
Persistent Identifier of the first edition: 
Creative Commons License: 
cc-by Logo
Document Type: 
Article

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