Please use this identifier to cite or link to this item: https://hdl.handle.net/10419/318902 
Year of Publication: 
2019
Citation: 
[Journal:] Journal of Business Models (JOBM) [ISSN:] 2246-2465 [Volume:] 7 [Issue:] 3 [Year:] 2019 [Pages:] 67-76
Publisher: 
Aalborg University Open Publishing, Aalborg
Abstract: 
Our Business Model (BM) teaching approach helps students to understand three essential dimensions of cognitive exploration strategies and to experience negotiation strategies in groups for designing a first BM. Didactically, it follows Kolb's Experiential Learning Cycle, including individual paper and case study preparations as well as collective discussions and decision-making.
Subjects: 
cognition
exploration strategies
entrepreneurial business modelling
Persistent Identifier of the first edition: 
Creative Commons License: 
cc-by-nc-nd Logo
Document Type: 
Article

Files in This Item:
File
Size





Items in EconStor are protected by copyright, with all rights reserved, unless otherwise indicated.