Please use this identifier to cite or link to this item: https://hdl.handle.net/10419/317964 
Year of Publication: 
2025
Citation: 
[Journal:] ENTRENOVA - ENTerprise REsearch InNOVAtion [ISSN:] 2706-4735 [Volume:] 10 [Issue:] 1 [Year:] 2024 [Pages:] 255-269
Publisher: 
IRENET - Society for Advancing Innovation and Research in Economy, Zagreb
Abstract: 
The knowledge regarding the use of digitization within tourism industry structures among EU countries, as well as its effects and benefits, is still scarce. This study aims to fill this gap by examining, through a multiple criteria analysis, the level of digital platform application focusing on e-booking use as well the role of COVID-19 on the effects of the digitization processes and its perspectives among tourism structures within EU countries. Thus, this study aims to point out the importance of the application of multi-criteria analysis for business decision-making in tourism through the prism of the adoption of digital platforms, that is, online reservation systems, as the dominant model of modern business for tourist companies. By applying multiple criteria and statistical analysis, this study found a high level of adoption of online booking applications within tourism structures among EU countries, thereby highlighting France as the leading economy in the mentioned context.
Subjects: 
multi-criteria decision making
tourism
digitization
booking platforms
EU countries
JEL: 
L38
M15
Persistent Identifier of the first edition: 
Creative Commons License: 
cc-by-nc Logo
Document Type: 
Article

Files in This Item:
File
Size





Items in EconStor are protected by copyright, with all rights reserved, unless otherwise indicated.