Please use this identifier to cite or link to this item: https://hdl.handle.net/10419/310535 
Year of Publication: 
2013
Citation: 
[Journal:] Journal of Accounting and Management Information Systems (JAMIS) [ISSN:] 2559-6004 [Volume:] 12 [Issue:] 3 [Year:] 2013 [Pages:] 471-488
Publisher: 
Bucharest University of Economic Studies, Bucharest
Abstract: 
The aim of this study is to examine the factors affecting Malaysian male and female students' intention to enroll in accounting programs. The study is based on the Theory of Reasoned Action as a theoretical framework. Based on Theory of Reasoned Action model, the factors that may affect students' behavioral intention to choose accounting programs are categorized into three dimensions: attitudes toward choosing the program, subjective norm and amount of information on accounting. A questionnaire is employed to collect data from a sample of 400 male and female students in International Islamic University Malaysia and Tunku Abdul Rahman College in Malaysia currently enrolling in accounting programs. According to our results attitude and subjective norm have significant influence on behavioral intention of both male and female students to enroll in accounting programs. In case of amount of information on accounting, the results support its significant impact on males but not females' behavioral intention to enroll in the program. Several implications and recommendations are also discussed in the light of our findings.
Subjects: 
accounting discipline
behavioral intention
gender gap
subjective norm
TRA
JEL: 
M41
I21
Creative Commons License: 
cc-by Logo
Document Type: 
Article

Files in This Item:
File
Size
294.73 kB





Items in EconStor are protected by copyright, with all rights reserved, unless otherwise indicated.