Bitte verwenden Sie diesen Link, um diese Publikation zu zitieren, oder auf sie als Internetquelle zu verweisen: https://hdl.handle.net/10419/263256 
Erscheinungsjahr: 
2022
Verlag: 
Fraunhofer-Institut für System- und Innovationsforschung ISI, Karlsruhe
Zusammenfassung: 
The Metaverse is on everyone's lips. After all, it is being treated as the successor to the Internet. Companies around the world are investing millions in its development. But so far it is unclear whether the preferences of people from different parts of the world about the Metaverse coincide or diverge. Therefore, over 1,500 people from Germany, the US and China were surveyed about their preferences in using the Metaverse. The results are presented in this whitepaper. In addition, an introductory overview of relevant functions and technologies is given and, following the survey results, it is shown what impact the Metaverse can have on companies' business models and innovation processes and how they can approach the Metaverse.
Schlagwörter: 
Metaverse
Metaversum
Preferences
Business Models
Innovation Process
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