Please use this identifier to cite or link to this item: https://hdl.handle.net/10419/96223 
Year of Publication: 
2013
Citation: 
[Journal:] The Journal of Entrepreneurial Finance (JEF) [ISSN:] 2373-1761 [Volume:] 16 [Issue:] 2 [Year:] 2013 [Pages:] 1-32
Publisher: 
The Academy of Entrepreneurial Finance (AEF), Los Angeles, CA
Abstract: 
To keep up with the rather fast-growing interest in the discipline of Behavioral Finance and Economics caused in part by the new realities of the post-200S world, and the realities prevailing over three decades before and leading up to that year- there is a discernible need for the production of new generations of testable and yet more realistic models and theories as guides for financial and economic decision makers everywhere. The present work is one such attempt in that direction. This writing first improves upon a recently developed, and real-life-inspired, Behavioral Finance Risk Model (Yazdipour, 2011) and then offers a specific methodology for testing it.
Subjects: 
Behavioral Finance
Behavioral Economics
Risk and uncertainty
Risk Model
JEL: 
D81
G39
M13
Document Type: 
Article

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