Please use this identifier to cite or link to this item: http://hdl.handle.net/10419/93385
Authors: 
Adena, Maja
Huck, Steffen
Rasul, Imran
Year of Publication: 
2014
Series/Report no.: 
CESifo Working Paper 4654
Abstract: 
When asking for donations, charitable organizations often use suggestions concerning the amount of potential contributions. In our randomized field experiment, opera visitors received solicitation letters asking to support a social youth project organized by the opera house. The three different treatments were: no suggestion and suggestions of €100 and €200, respectively. The findings are that suggestions substantially influence the distribution of donations received. The mean amounts given increase significantly. The increase is stronger in the €200 treatment. On the other hand, the participation rate decreases if a suggestion is made. Overall, the returns from the campaign increase non-significantly.
JEL: 
C93
D12
D64
Document Type: 
Working Paper

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