Please use this identifier to cite or link to this item: http://hdl.handle.net/10419/89486
Authors: 
Mendonça, Sandro
Pereira, Tiago Santos
Godinho, Manuel Mira
Year of Publication: 
2004
Series/Report no.: 
LEM Working Paper Series 2004/15
Abstract: 
As innovation becomes an ever more central issue for the development of firms and world economies, so the need for improved assessments of innovative performance grows more urgent. This paper suggests that trademark analysis can contribute in capturing relevant aspects of innovation phenomena and the process of industrial change. We propose trademarks as a complementary indicator in the portfolio of available empirical tools of innovation studies and industrial dynamics. Our empirical exploration is based on a study of Community Trade Marks, an intellectual property right granted in the European Union, and draws on recent research on trademarking trends in Portugal. Quantitative as well as qualitative data, including survey data from a representative sample of Portuguese manufacturing and services firms, are used to identify the advantages and limitations of this indicator.
Subjects: 
indicators
trademarks
innovation
industrial dynamics
Document Type: 
Working Paper

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