Please use this identifier to cite or link to this item: http://hdl.handle.net/10419/84303
Authors: 
Alegre, Maria
Mejía, Raul
Barnoya, Joaquín
Year of Publication: 
2010
Series/Report no.: 
Serie Documentos de Trabajo, Universidad del CEMA: Área: marketing y negocios 440
ISBN: 
978-987-1062-49-2
Document Type: 
Working Paper

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