Please use this identifier to cite or link to this item: https://hdl.handle.net/10419/75178 
Title: 

Efficient Consumer Response (ECR) in der Logistikpraxis des Handels

The document was removed on behalf of the author(s)/ the editor(s).

Year of Publication: 
2007
Series/Report no.: 
Arbeitspapiere der FOM No. 6
Publisher: 
MA Akademie Verlags- und Druck-Gesellschaft mbH, Essen
Abstract (Translated): 
This paper describes the main elements of Efficient Consumer Response (ECR), a modern logistics concept. Further, the implementation of a new picking system within the framework of ECR is discussed and exemplified in a practical retail case. As a result, the authors show that already the adoption of individual ECR elements (e.g. picking sequences) may have a huge economic potential due to resulting more efficient logistics processes. Therewith, the implementation of ECR implies the opportunity of competitive advantages, especially for retail businesses.
Document Type: 
Working Paper

Files in This Item:
The document was removed on behalf of the author(s)/ the editor(s) on: March 19, 2020


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