Please use this identifier to cite or link to this item: http://hdl.handle.net/10419/70157
Authors: 
Gaudeul, Alexia
Giannetti, Caterina
Year of Publication: 
2012
Series/Report no.: 
Jena Economic Research Papers 2012,031
Abstract: 
This paper deals with the role of reciprocation in the formation of individuals' social networks. We follow the activity of a panel of bloggers over more than a year and investigate the extent to which initiating a relation brings about its reciprocation. We adapt a standard capital investment model to study how reciprocation affects the build-up of the individual social capital of bloggers, as measured by their links and interactions with others. This allows us to measure the role of content production and relationship building in the dynamics of online social networks and to distinguish between the social networking and media aspects of blogging.
Subjects: 
Blogs
Friendship
LiveJournal
Reciprocation
Social Capital
Social Networks
JEL: 
C33
D85
L82
Document Type: 
Working Paper

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