[Journal:] Investigaciones Europeas de Dirección y Economía de la Empresa (IEDEE) [ISSN:] 1135-2523 [Volume:] 12 [Issue:] 3 [Publisher:] Academia Europea de Dirección y Economia de la Empresa (AEDEM) [Place:] Vigo [Year:] 2006 [Pages:] 95-110
Academia Europea de Dirección y Economia de la Empresa (AEDEM), Vigo
In this paper we carry out a comparison among two versions of the model of acceptance of the technology, generally known by its acronyms TAM, by means of the utilization of two differentestimation procedures families inside the methodology of the structural equations: the structures of covarianzas and the analysis of the partial least square. In representation of these methods we have elected the data processing programs AMOS and PLS, respectively. The results obtained indicate substantial differences among both procedures, so much in the analyses of the models of measure as in that of the structural models.
TAM adoption of innovations acceptance of the tecnology adoption processes estructures of covariances and variances