Please use this identifier to cite or link to this item:
Full metadata record
Appears in Collections:
DC FieldValueLanguage
dc.contributor.authorKirovska, Zaninaen_US
dc.identifier.citationUTMS Journal of Economics |c1857-6982 |v2 |y2011 |h1 |p69-76en_US
dc.description.abstractWithin the world of tourism development, it is indisputable for strategic planning of tourism, especially for defining and existence of a development strategy for tourism. The implementation of the development strategy for tourism is determined by the functioning of strategic management in tourism. Strategic management is a proactive process of achieving long-term compatibility of the corresponding field in planned tourism environment. This management is a profitable way for implementation of priority development goals in tourism, set by the national economy, which is affected by tourism development. Strategic management basically has all the necessary features that promise efficiency and effectiveness in achieving development goals in tourism. With increasing competition and globalization trends, dynamics and development of tourism is increasingly intensified, and strategic management to ensure efficient and effective business operations (resource management, management information systems, maintaining and developing relations with tourisms, expanding and development of the tourism business, managing to new and innovative tourism projects). Therefore the importance of strategic and operational management without successful parts of operations, threaten the development of the tourism component.en_US
dc.publisher|aUniversity of Tourism and Management |cSkopjeen_US
dc.subject.keywordstrategic planning of tourismen_US
dc.subject.keywordlong-term compatibilityen_US
dc.subject.keywordefficiency and development effectiveness in tourismen_US
dc.subject.keywordstable environmenten_US
dc.subject.keywordinnovation in tourismen_US
dc.titleStrategic management within the tourism and the world globalizationen_US

Files in This Item:

Items in EconStor are protected by copyright, with all rights reserved, unless otherwise indicated.