Please use this identifier to cite or link to this item: https://hdl.handle.net/10419/35985 
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dc.contributor.authorLacetera, Nicolaen
dc.contributor.authorMacis, Marioen
dc.contributor.authorSlonim, Roberten
dc.date.accessioned2010-01-18-
dc.date.accessioned2010-07-07T12:05:00Z-
dc.date.available2010-07-07T12:05:00Z-
dc.date.issued2009-
dc.identifier.urihttp://hdl.handle.net/10419/35985-
dc.description.abstractWe examine how economic incentives affect pro-social behavior through the analysis of a unique dataset with information on more than 14,000 American Red Cross blood drives. Our findings are consistent with blood donors responding to incentives in a standard way; offering donors economic incentives significantly increases turnout and blood units collected, and more so the greater the incentive's monetary value. In addition, there is no disproportionate increase in donors who come to a drive but are ineligible to donate when incentives are offered. Further evidence from a small-scale field experiment corroborates these findings and confirms that donors are motivated by the economic value of the items offered. We also find that a substantial fraction of the increase in donations due to incentives may be explained by donors substituting away from neighboring drives toward drives where rewards are offered, and the likelihood of this substitution is higher the higher the monetary value of the incentive offered and if neighboring drives do not offer incentives. Thus, extrinsic incentives motivate pro-social behavior, but unless substitution effects are also considered, the effect of incentives may be overestimated.en
dc.language.isoengen
dc.publisher|aInstitute for the Study of Labor (IZA) |cBonnen
dc.relation.ispartofseries|aIZA Discussion Papers |x4567en
dc.subject.jelD12en
dc.subject.jelD64en
dc.subject.jelI18en
dc.subject.ddc330en
dc.subject.keywordIncentivesen
dc.subject.keywordaltruismen
dc.subject.keywordpublic good provisionen
dc.subject.keywordpro-social behavioren
dc.subject.keywordpublic healthen
dc.subject.stwSoziales Verhaltenen
dc.subject.stwAltruismusen
dc.subject.stwÖkonomischer Anreizen
dc.subject.stwBlutspendeen
dc.subject.stwMotivationen
dc.subject.stwSubstitutionseffekten
dc.subject.stwUSAen
dc.titleWill there be blood? Incentives and substitution effects in pro-social behavior-
dc.type|aWorking Paperen
dc.identifier.ppn616673434en
dc.rightshttp://www.econstor.eu/dspace/Nutzungsbedingungenen

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