Sweden's self-perceived global role: Promises and contradictions

Simons, Greg; Manoilo, Andrey

doi:doi:10.1016/j.resglo.2019.100008

Bitte verwenden Sie diesen Link, um diese Publikation zu zitieren, oder auf sie als Internetquelle zu verweisen: https://hdl.handle.net/10419/330944

Titel:

Sweden's self-perceived global role: Promises and contradictions

Autor:innen:

Simons, Greg
Manoilo, Andrey

Erscheinungsjahr:

2019

Quellenangabe:

[Journal:] Research in Globalization [ISSN:] 2590-051X [Volume:] 1 [Article No.:] 100008 [Year:] 2019 [Pages:] 1-4

Verlag:

Elsevier, Amsterdam

Zusammenfassung:

Sweden has a global brand as being a democratic, happy and progressive society that is in consensus. However, when looking more closely at the key brand and reputational components of the Swedish international brand and reputation it is possible to see the various irregularities and contradictions that are present.

Persistent Identifier der Erstveröffentlichung:

doi:10.1016/j.resglo.2019.100008

Creative-Commons-Lizenz: