Bitte verwenden Sie diesen Link, um diese Publikation zu zitieren, oder auf sie als Internetquelle zu verweisen: https://hdl.handle.net/10419/318992 
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Erscheinungsjahr: 
2023
Quellenangabe: 
[Journal:] Journal of Business Models (JOBM) [ISSN:] 2246-2465 [Volume:] 11 [Issue:] 1 [Year:] 2023 [Pages:] 4-12
Verlag: 
Aalborg University Open Publishing, Aalborg
Zusammenfassung: 
The main idea of the article says that the concept BM imitation (BMIm) has not been developed adequately in the strategic management field, even though it has been greatly used recently by researchers. Therefore, the aim of our research is to propose a definition of BMIm and to highlight the distinction between several types of BMIm. On the ground of this, we will clarify the ambiguities in the literature related to this concept, and show that imitating a competitor's BM does not necessarily mean imitating all the components of a BM.
Schlagwörter: 
Imitation
Business model
Business model imitation
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