Please use this identifier to cite or link to this item: https://hdl.handle.net/10419/318969 
Authors: 
Year of Publication: 
2021
Citation: 
[Journal:] Journal of Business Models (JOBM) [ISSN:] 2246-2465 [Volume:] 9 [Issue:] 4 [Year:] 2021 [Pages:] 1-12
Publisher: 
Aalborg University Open Publishing, Aalborg
Abstract: 
This article suggests that the definition of a business model depends on the application context: products, platforms, or ecosystems. Building on existing literature and illustrative examples, the paper clarifies the business model construct by emphasizing the context of analysis. The article presents three different approaches for evaluating business models in different settings and delin-eating the context-specific characteristics for each business model. Also, the paper strengthens the explanatory power of the business model concept beyond the boundaries of a focal firm, offering clarity to complex settings without a clear division between a supplier and a customer.
Subjects: 
business models
platforms
ecosystems
Persistent Identifier of the first edition: 
Creative Commons License: 
cc-by-nc-nd Logo
Document Type: 
Article

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