Please use this identifier to cite or link to this item: https://hdl.handle.net/10419/318899 
Year of Publication: 
2019
Citation: 
[Journal:] Journal of Business Models (JOBM) [ISSN:] 2246-2465 [Volume:] 7 [Issue:] 3 [Year:] 2019 [Pages:] 38-46
Publisher: 
Aalborg University Open Publishing, Aalborg
Abstract: 
The use of blended learning and gamification to enhance motivation and learning by the students is a recent and increasingly important topic in teaching. This paper will give an example of how gamification was implemented in an entrepreneurial course using business models as the primary structure.
Subjects: 
Business models
Gamification
Education
Persistent Identifier of the first edition: 
Creative Commons License: 
cc-by-nc-nd Logo
Document Type: 
Article

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