Abstract:
This DFG project addressed the research question of how specific decision errors in innovation endeavors occur and subsequently influence individual and organizational behavior. The phenomena under scrutiny comprise innovation failure and missing out on an innovation opportunity. While the former results from pursuing an inherently bad project, the latter results from not pursuing an inherently good project further. Focusing on these distinct decision errors, particularly the latter, three empirical subprojects fill relevant research gaps and help to formulate implications for scholars and practitioners.