Please use this identifier to cite or link to this item: https://hdl.handle.net/10419/313088 
Year of Publication: 
2024
Series/Report no.: 
ISM Working Paper No. 24
Publisher: 
Books on Demand (BoD), Dortmund and Norderstedt
Abstract: 
The Nutri-Score is currently used in 7 countries in the EU and is part of the German reduction and innovation strategy to combat non-communicable diseases related to unhealthy eating. The Nutri-Score is intended to inform consumers and serves as a guide when buying packaged food. The aim of this study is to investigate the significance, benefits, function and credibility of the Nutri-Score in Germany from the perspective of nutrition experts, business representatives from food companies, packaging experts and general consumers. A qualitative method was selected for the evaluation and a survey was conducted with the help of expert interviews with 23 industry experts on their personal opinion of the Nutri-Score. The qualitative method allowed the research questions to be considered from the perspective of different experts and two-sided responses showed that the answers varied depending on the professional background of the experts. In summary, it can be said that the Nutri-Score can be used as a guide for the average consumer, but there are still some suggestions for improvement, such as the consideration of additional ingredients, the controlling of the label and a fundamental holistic nutritional education.
Subjects: 
Nutri-Score
visual nudging
FMCG
nutrition policy
qualitative
expert interviews
ISBN: 
978-3-7583-6453-2
Document Type: 
Working Paper

Files in This Item:
File
Size





Items in EconStor are protected by copyright, with all rights reserved, unless otherwise indicated.