Journal of Marketing and Consumer Behaviour in Emerging Markets (JMCBEM), Faculty of Management, University of Warsaw

ISSN: 2449-6634

Collection's Items (Sorted by Title in Descending order): 41 to 60 of 62
Year of PublicationTitleAuthor(s)
2017The use of artificial neural networks (ANN) in forecasting housing prices in Ankara, TurkeyKitapci, Olgun; Tosun, Ömür; Tuna, Murat Fatih; Turk, Tarik
2017Viral marketing: The case of TurkeyLewicka, Hanna
2017Does thinking style affect the impacts of satisfaction and reputation on repurchase intention? A cross-national comparisonTektaş, Öznur Özkan; Eryigit, Canan; Ekmekci, Ozge Tayfur
2017Influence of personality on buying behaviour: A cross-cultural study comparing Poland and the UKWojciechowska, Paulina
2016Effects of motivating to sustain commitment of the sales professionalsGuha, Sayanjit
2016Postmodernism and customer centricityMehraramolan, Amirreza
2016Customer perceived value towards convenience stores in Malaysia: The influence on customer satisfaction, loyalty & retentionAnimashaun, Abdulrauf; Tunkarimu, Tarila Iman; Omkar Dastane
2016Cultural congruency and shocking buzz campaigns: Contrasting the opinions of professionals and consumersYahia, Karim Ben; Touiti, Soukeina; Touzani, Mourad
2016SME internationalization in emerging markets: Symbiotic vs. commensal pathwaysMikhailitchenko, Andrey; Varshney, Sanjay B.
2016Evaluating gaps in consumer behavior research on organic foods: A critical literature review under Bangladesh contextRahman, Khandoker Mahmudur; Nor Azila Mohd Noor
2016Media credibility perception among millennials in SlovakiaVilcekova, Lucia
2016Exploring the multi sensory based memorable tourism experiences: A study of Adam & Eve Hotel in TurkeyGuzel, Ozlem; Dortyol, Taylan
2016Economic analysis of charitable donationsKang, Moon Young; Park, Byungho; Lee, Sanghak; Kim, Jaehwan; Allenby, Greg M.
2015Generation Y on the e-commerce market: Comparison between Polish and South Korean young consumers behaviourKorzeniowska, Aleksandra
2015A conceptual model for driving green purchase among Indian consumersTrivedi, Prashant
2015Gender differences in mall shopping: A study of shopping behaviour of an emerging nationSohail, M. Sadiq
2015Authenticity in marketing: A response to consumer resistance?Marks, Christine; Prinsloo, Melani
2015The effects of Korean country-of-origin on Mongolian consumer product evaluation and purchase intentionHaliun, Sharmuud; Cho, Seong Do
2015Do personality types make consumers exhibit different complaint behaviors?Kitapci, Olgun; Dortyol, Ibrahim Taylan
2015Does a global young consumer exist? A comparative study of South Korea and PolandKacprzak, Agnieszka; Dziewanowska, Katarzyna
Collection's Items (Sorted by Title in Descending order): 41 to 60 of 62
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