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International School of Management (ISM), Dortmund
ISM Working Papers, International School of Management (ISM)
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Results 1-10 of 16.
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Year of Publication
Title
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2021
Factory-Outlet-Center: Discount oder Disney? Eine explorative Analyse der Auswirkungen von Erlebnismarketing auf die Attraktivität von Factory-Outlet-Centern
Gildemeister, Celine C.
;
Mehn, Audrey
;
Perret, Jens K.
2021
Die Effekte der Zielorientierung auf den Berufserfolg: Erste empirische Befunde
Böge, Carlotta
;
Perret, Jens K.
;
Netzel, Janine
2020
E-Commerce im Luxusmarkensegment: Die Sicht deutscher Kundinnen am Beispiel Chanel
Holthaus, Lina
;
Horn, Carmen
;
Perret, Jens K.
2021
Measuring and restoring customer trust - an explorative research based on the VW Diesel gate scandal
Stotz, Simone
;
Brickau, Ralf A.
;
Moss, Christoph
;
Meierhof, Daniel
2020
Mit Customer Experience Management die Digitalisierung meistern: Die Rolle von Unternehmenskultur und -organisation
Bingemer, Stephan
;
Ohlwein, Martin
2024
Greenwashing in the fashion industry: The flipside of the sustainability trend from the perspective of generation Z
Linckens, Sarah
;
Horn, Carmen
;
Perret, Jens K.
2023
Der Nutri-Score: Eine quantitative Studie zur Wirksamkeit visuellen Nudgings auf das Konsumentenverhalten
Skretkowicz, Yvette
;
Perret, Jens K.
2025
Securing hospital data: Blockchain-enhanced electronic health record solutions
Hurerah, Abu
;
Shehzad, Hafiz Tamoor
;
Anwar, Muhammad Adnan
;
Razzaq, Mudassar
;
Becker, Marcus
2024
The Nutri-Score in the German perception: A qualitative expert-based study of front-of-pack visual nudging and consumer behaviour
Skretkowicz, Yvette
;
Perret, Jens K.
2022
On the gender performance gap in economics education - A comparison of German public and private universities
Perret, Jens K.
Author
8
Perret, Jens K.
2
Horn, Carmen
2
Mehn, Audrey
2
Skretkowicz, Yvette
1
Anwar, Muhammad Adnan
1
Becker, Marcus
1
Bingemer, Stephan
1
Brickau, Ralf A.
1
Böge, Carlotta
1
Engelmann, Tanja
.
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