Bitte verwenden Sie diesen Link, um diese Publikation zu zitieren, oder auf sie als Internetquelle zu verweisen: https://hdl.handle.net/10419/294054 
Erscheinungsjahr: 
2021
Quellenangabe: 
[Journal:] European Research on Management and Business Economics (ERMBE) [ISSN:] 2444-8834 [Volume:] 27 [Issue:] 1 [Article No.:] 100139 [Year:] 2021 [Pages:] 1-10
Verlag: 
Elsevier, Amsterdam
Zusammenfassung: 
The study empirically investigates the relationship between corporate social responsibility (CSR) andorganizational performance from the perspective of European multinational firms. Further, the studyexamines the effectiveness of corporate reputation as a moderator on CSR-organizational performancelinkages. Final data comprised 340 responses collected from senior executives/managers working in Euro-pean multinational firms. A two-stage approach was used to analyze the association: stage 1 involvedtheoretical model construction using the strategic paradigm of literature; in stage 2, hierarchical regres-sion analysis was performed to examine the relevant relationships. Results have shown that CSR, whenexercised towards external stakeholders, influences organizational performance. Moreover, this influ-ence has been found to vary between well-established, reputable firms and business firms with weakerreputations.
Schlagwörter: 
Corporate Social Responsibility
Organizational Performance
Corporate Reputation
JEL: 
L25
M14
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