Please use this identifier to cite or link to this item: https://hdl.handle.net/10419/290293 
Year of Publication: 
2023
Citation: 
[Journal:] Journal of Innovation and Entrepreneurship [ISSN:] 2192-5372 [Volume:] 12 [Issue:] 1 [Article No.:] 86 [Year:] 2023 [Pages:] 1-24
Publisher: 
Springer, Heidelberg
Abstract: 
Fars province, as one of the most susceptible ecotourism regions of Iran, has paid attention to the establishment of ecotourism residences with the priority of rural women through ecotourism entrepreneurial training in recent years. In this regard, the present study investigates the effective factors on entrepreneurial behavior with Fars rural women ecotourism approach in Iran. The participants of the study were 431 of rural women in Fars and 205 were decided by Cochran formula. It is inferred from the results that step-by-step procedure of changing norms towards the acceptance of rural women entrepreneurs as well as the acceptance of ecotourism culture through the establishment of local and regional institutions and organizations in a context of family support with strong bonds of commitment, solidarity, environmental and infrastructural foundations will lead to a strong desire to constitute ecotourism residence by rural women.
Subjects: 
Entrepreneurial attitude
Entrepreneurial behavioral
Entrepreneurial intention
Rural women
Tourism development
Persistent Identifier of the first edition: 
Creative Commons License: 
cc-by Logo
Document Type: 
Article

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