Please use this identifier to cite or link to this item: https://hdl.handle.net/10419/276204 
Year of Publication: 
2022
Citation: 
[Journal:] Marketing Review St.Gallen [ISSN:] 1865-7516 [Volume:] 39 [Issue:] 5 [Year:] 2022 [Pages:] 28-35
Publisher: 
Thexis Verlag, St.Gallen
Abstract: 
Increasing competitive pressure forces brick-and-mortar stores to integrate new technologies such as 'Just Walk Out' technology. This article uses an empirical online study to analyze customers' acceptance of this technology in German retailing and identifies compatibility, performance expectancy, and privacy concerns as primary influencing factors.
Document Type: 
Article

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