Please use this identifier to cite or link to this item: https://hdl.handle.net/10419/274273 
Year of Publication: 
2021
Citation: 
[Journal:] Journal of Open Innovation: Technology, Market, and Complexity [ISSN:] 2199-8531 [Volume:] 7 [Issue:] 4 [Article No.:] 213 [Year:] 2021 [Pages:] 1-16
Publisher: 
MDPI, Basel
Abstract: 
As the aging population increases, the need for new product development (NPD) for elderly-friendly food packaging is also increasing. Through the use of consumer research, this study derived the following problems when elderly people use food packaging: "The contents easily overflow when holding the container", "It is hard to pour", "Remnant remains after pouring", and "It is hard to use a straw". To address these problems, this study applied the following principles of TRIZ: principle 1 (segmentation) and principle 22 (blessing in disguise). In order to materialize the improvement plan, this study developed an elderly-friendly pouch-based packaging from the perspective of universal design. This study shows that it is possible to use the TRIZ technique in the NPD of food packaging, and that it is possible to secure commercial competitiveness from the view of universal design. This study is expected to serve as a starting point for further study on the NPD of elderly-friendly food packaging.
Subjects: 
aged
aging
aging consumer
elderly friendly
open innovation
problem solving
senior friendly
silver food
TRIZ
universal design
Persistent Identifier of the first edition: 
Creative Commons License: 
cc-by Logo
Document Type: 
Article

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