Bitte verwenden Sie diesen Link, um diese Publikation zu zitieren, oder auf sie als Internetquelle zu verweisen: http://hdl.handle.net/10419/25690
Autor:innen: 
Erscheinungsjahr: 
2008
Schriftenreihe/Nr.: 
Jena Economic Research Papers No. 2008,010
Verlag: 
Friedrich Schiller University Jena and Max Planck Institute of Economics, Jena
Zusammenfassung: 
This article describes the entrepreneurial development and professionalism of ultradistance running (ultrarunning) in South Korea, culminating with the hosting of the IAU World Cup 100K in 2006. This case study-based research provides evidence of various macro-environmental and individual drivers of a grassroots entrepreneurial process, contextualised in Korea’s sporting culture. Macro-environmental factors include the economic crisis and Korean cultural values of comradery, emotional expressiveness and entrepreneurial spirit. At the individual level, self-leadership, focus, persistence, team dynamics and access to resources explain the growth of ultrarunning and the commitment to hosting the IAU World Cup. Implications for sports entrepreneurship and grassroots-initiated mega-sporting events in Asia are discussed.
Schlagwörter: 
Athletics
Entrepreneurship
Korea
Mega-Sporting Event
Self-Leadership
Ultramarathon, Ultrarunning
Dokumentart: 
Working Paper

Datei(en):
Datei
Größe
343.58 kB





Publikationen in EconStor sind urheberrechtlich geschützt.