Please use this identifier to cite or link to this item: https://hdl.handle.net/10419/253264 
Year of Publication: 
2022
Citation: 
[Journal:] Review of Capital as Power [Volume:] 2 [Issue:] 2 [Publisher:] Forum on Capital As Power - Toward a New Cosmology of Capitalism [Place:] s.l. [Year:] 2022 [Pages:] 1-16
Publisher: 
Forum on Capital As Power - Toward a New Cosmology of Capitalism, s.l.
Abstract: 
* Winner of the 2022 RECASP Second Essay Prize * Power is usually considered as either a ‘positive’ or ‘negative’ construct, as in the power to force action versus the power to forbid it. This paper explores a hybridized approach to power based on the idea of ‘induced participation’. Building on Bichler and Nitzan’s theory of ‘capital as power’, I argue that capitalism reinforces its hold on society through the strategic use of ‘hype’. The idea is that capitalists counteract resistance by boosting confidence in the promise of reward, a process that can be better understood using the concept of hype.
Subjects: 
capital as power
chreods
epochal changes
finance
hype
reward
social paradigm
JEL: 
P16
P26
G
Z1
Creative Commons License: 
cc-by-nc-nd Logo
Document Type: 
Article
Document Version: 
Published Version

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