Please use this identifier to cite or link to this item: https://hdl.handle.net/10419/251937 
Year of Publication: 
2021
Citation: 
[Journal:] Journal of Applied Leadership and Management [ISSN:] 2194-9522 [Volume:] 9 [Publisher:] Hochschule Kempten - University of Applied Sciences, Professional School of Business & Technology [Place:] Kempten [Year:] 2021 [Pages:] 73-87
Publisher: 
Hochschule Kempten - University of Applied Sciences, Professional School of Business & Technology, Kempten
Abstract: 
Research Question: What are the scientific origins of the SMART goal-setting formula? What are the motivational needs of Generation Y? How can the SMART formula be renewed to match the expectations of Generation Y? Methods: Literature review and web research. Conceptual design. Results: The SMART formula was found as an endemic, but non-scientific concept. A major limitation of the SMART acronym is its cognitive focus and framing. Motivational needs of Generation Y are not explicitly considered. Theoretical development of the new goal-setting formula SAVE for Generation Y: Specific, Attainable, Valuable, Elevated.
Document Type: 
Article

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