Please use this identifier to cite or link to this item: https://hdl.handle.net/10419/244738 
Year of Publication: 
2019
Citation: 
[Journal:] Cogent Business & Management [ISSN:] 2331-1975 [Volume:] 6 [Publisher:] Taylor & Francis [Place:] Abingdon [Year:] 2019 [Pages:] 1-18
Publisher: 
Taylor & Francis, Abingdon
Subjects: 
M-commerce
mobile marketing
lived experiences
technology acceptance model
consumer acceptance of technology
qualitative research
in-depth interviews
Persistent Identifier of the first edition: 
Creative Commons License: 
cc-by Logo
Document Type: 
Article

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