Please use this identifier to cite or link to this item: http://hdl.handle.net/10419/234856
Authors: 
Mohr, Svenja
Cloos, Janis
Year of Publication: 
2021
Series/Report no.: 
MAGKS Joint Discussion Paper Series in Economics No. 02-2021
Abstract: 
The use of smartphone apps has numerous advantages for app providers and users. However, the users of many smartphone apps are confronted with a trade-off between usage benefits and preferences for personal data protection. We investigate the acceptability of data sharing in different hypothetical scenarios describing five types of these apps from key industries of the digital transformation. In a representative survey for the German population (N=1,013), we examine to what extent the acceptance of data sharing is influenced by potential recipients, collected information attributes, and the promoted benefits of data sharing. We differentiate the promoted benefits in two treatments according to monetary (or personal) and environmental (or public) benefits. Our results show no treatment effects but significant differences in acceptance values for different recipients and information attributes. We further observe that participants with stronger green consumption values, participants with a stronger risk propensity, men, and younger participants show a higher acceptance towards data sharing in the described scenarios.
Subjects: 
privacy
digitalization
digital transformation
representative survey
data protection
environmental attitudes
JEL: 
O33
Q18
C83
L86
M31
M37
Document Type: 
Working Paper

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