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Universität St.Gallen
Institut für Marketing und Customer Insight, Universität St.Gallen
Institut für Versicherungswirtschaft, Universität St.Gallen
Lehrstuhl für Gesundheitsökonomie, -Politik und -Management, School of Medicine, Universität St.Gallen
Schweizerisches Institut für Aussenwirtschaft und Angewandte Wirtschaftsforschung (SIAW-HSG), Universität St.Gallen
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Results 191-200 of 227.
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2022
Peer-Pricing - Ein integrativer Pricing-Ansatz in B-to-B-Märkten
Roll, Oliver
;
Zenker, Paul
2021
Conversational commerce in finance
Schär, Patrik
;
Hildebrand, Christian
;
Efthymiou, Fotis
2022
Mensch oder Maschine: Wer behält die Vorherrschaft bei der Kreativität?
Mall, Jonathan T.
;
Schakols, Felix
2022
Beware of Sore Losers! Crowdsourcing Might Have Backfiring Effects Among Participants
Karpukhina, Tatiana
;
Schreier, Martin
;
Janiszewksi, Chris
;
Nishikawa, Hidehiko
2022
Business-Rhetorik der Zukunft
Lackner, Tatjana
;
Renner, Susanna
2022
Alles agil oder was? - Potenziale agiler Organisationsstrukturen im B-to-B-Preismanagement
Stenger, Daniel
;
Friesen, Mark
2021
Engineering Power Attributions in Conversational Agents - The Unexplored Impact of Vocal Vibrato and Vocal Tract Length
Efthymiou, Fotis
2021
Über die Wirksamkeit von Marketing in der neuen Welt der Markenkommunikation
Naef, Stefan
;
Gollnhofer, Johanna Franziska
;
Fuchs, Matthias
2020
Purpose-Driven-Branding: Agile Markenführung als "Brand-Ucation"
Lies, Jan
2021
Gamification 2.0 - How Activity Tracking Apps Provide Long-Term Motivation
Mönninghoff, Annette
Author
6
Fuchs, Matthias
6
Geissler, Alexander
6
Reinecke, Sven
6
Schmutz, Iris
6
Schögel, Marcus
6
Vogel, Justus
5
Kuklinski, David
4
Eling, Martin
4
Gollnhofer, Johanna Franziska
4
Herhausen, Dennis
.
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