Please use this identifier to cite or link to this item: https://hdl.handle.net/10419/202229 
Year of Publication: 
2017
Series/Report no.: 
JRC Digital Economy Working Paper No. 2017-07
Publisher: 
European Commission, Joint Research Centre (JRC), Seville
Abstract: 
This report presents evidence on the relationship between online platforms and businesses using these platforms to reach consumers or conduct their operations. First, we review the literature on vertical relationships both from a classic approach and from a multi-sided market perspective. Second, we use survey data to explain the factors behind firms’ choice of online channel. Third, we explore the results of a survey passed to firms using platforms to understand their concerns about the behaviour of some of these online gatekeepers. Finally, we offer some conclusions.
Subjects: 
digital single market
data economy
online platforms
multi-sided markets
JEL: 
D23
K11
K12
L86
Document Type: 
Working Paper

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