Bitte verwenden Sie diesen Link, um diese Publikation zu zitieren, oder auf sie als Internetquelle zu verweisen: https://hdl.handle.net/10419/184545 
Erscheinungsjahr: 
2013
Quellenangabe: 
[Journal:] Foundations of Management [ISSN:] 2300-5661 [Volume:] 5 [Issue:] 1 [Publisher:] De Gruyter [Place:] Warsaw [Year:] 2013 [Pages:] 27-32
Verlag: 
De Gruyter, Warsaw
Zusammenfassung: 
This paper is mainly based on a case study of Tuzal Ltd. - a small firm acting in the eco-innovation market in Poland. The main aim of the paper is to analyze main barriers which are being met by enterprises, especially small firms, acting in the eco-innovation market. The following barriers are analysed: problems in convincing customers to innovative solutions; a specific nature of cooperation with local administration units; continuous changes in legal regulations; an increasing market competition; a lack of funds for marketing; a generation gap and a retirement age of the company's owner.
Schlagwörter: 
eco-innovation
environmental technologies
small firms
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