Please use this identifier to cite or link to this item: http://hdl.handle.net/10419/182363
Authors: 
Motohashi, Kazuyuki
Year of Publication: 
2015
Series/Report no.: 
Springer Texts in Business and Economics
Abstract: 
This book presents theories and case studies for corporations in developed nations, including Japan, for designing strategies to maximize opportunities and minimize threats in business expansion into developing nations. The case studies featured here focus on Asia, including China and India, and use examples of Japanese manufacturers. Five case studies are provided, including Hitachi Construction Machinery and Shiseido in China and Maruti Suzuki in India. These cases facilitate the reader's understanding of the business environments in emerging economies. This volume is especially recommended for businesspeople responsible for international business development, particularly in China and India. In addition, the book serves as a useful resource for students in graduate-level courses in international management.
Subjects: 
Emerging Markets/Globalization
Innovation/Technology Management
Business Strategy/Leadership
International Economics
Operations Management
Persistent Identifier of the first edition: 
ISBN: 
978-4-431-55468-4
Creative Commons License: 
https://www.creativecommons.org/licenses/by-nc-nd/3.0/
Document Type: 
Book
Document Version: 
Published Version
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