Please use this identifier to cite or link to this item: http://hdl.handle.net/10419/150215
Authors: 
Sher, Itai
Year of Publication: 
2014
Citation: 
[Journal:] Theoretical Economics [ISSN:] 1555-7561 [Volume:] 9 [Year:] 2014 [Issue:] 1 [Pages:] 99-136
Abstract: 
A speaker attempts to persuade a listener to accept a request by presenting evidence. A persuasion rule specifies what evidence is persuasive. This paper compares static and dynamic rules. We present a single linear program (i) whose solution corresponds to the listener's optimal dynamic rule and (ii) whose solution with additional integer constraints corresponds to the optimal static rule. We present a condition--foresight--under which the optimal persuasion problem reduces to the classical maximum flow problem. This has various qualitative consequences, including the coincidence of optimal dynamic and static persuasion rules, elimination of the need for randomization, and symmetry of optimal static rules.
Subjects: 
Communication
optimal persuasion rules
credibility
commitment
evidence
maximum flow problem
JEL: 
C61
D82
D83
Persistent Identifier of the first edition: 
Creative Commons License: 
https://creativecommons.org/licenses/by-nc/3.0/
Document Type: 
Article

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