Please use this identifier to cite or link to this item: http://hdl.handle.net/10419/126600
Authors: 
Crawford, Gregory S.
Year of Publication: 
2015
Series/Report no.: 
Working Paper Series, University of Zurich, Department of Economics 197
Abstract: 
Television is the dominant entertainment medium for hundreds of millions. This chapter surveys the economic forces that determine the production and consumption of this content. It presents recent trends in television and online video markets, both in the US and internationally, and describes the state of theoretical and empirical research on these industries. A number of distinct themes emerge, including the growing importance of the pay-television sector, the role played by content providers (channels), distributors, and negotiations between them in determining market outcomes, and concerns about the effects of market power throughout this vertical structure. It also covers important but unsettled topics including the purpose for and effects of both the old (Public Service Broadcasters) and the new (online video markets). Open theoretical and empirical research questions are highlighted throughout.
Subjects: 
economics
television
online video
public service broadcasting
advertising
pay television
bundling
bargaining
market power
net neutrality
foreclosure
policy
JEL: 
L82
L86
L32
M37
C72
D40
L40
L50
Persistent Identifier of the first edition: 
Document Type: 
Working Paper

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