Please use this identifier to cite or link to this item: http://hdl.handle.net/10419/108179
Authors: 
Kozak, Anita
Seres, Antal
Szabó, Márton
Year of Publication: 
2010
Series/Report no.: 
IEHAS Discussion Papers MT-DP - 2010/4
Abstract (Translated): 
It is a general tendency among the Hungarian fruit and vegetable producers to claim of the supermarket retail chains. However, hardly any mention is made of the successful small-scale producers, which are able to become direct suppliers. What are their characteristics, what are their individual features, what is their business philosophy? What are the reasons of their success, how are they different from those producers which are not able to supply? How do they try to solve the problems? The first part of the publication deals with these questions. In the second part the Spanish production, sale system is presented, which is totally different from the Hungarian one and which is successful both on the domestic and foreign markets. In the Annex the comparison of the concentration of the Hungarian fruit and vegetable production and that of the retail food stores is given.
Subjects: 
commerce
concentration
fruit and vegetable production
successful small-scale producers
successful production
sale system.
JEL: 
Q13
ISBN: 
978-963-9796-91-1
Document Type: 
Working Paper

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