Please use this identifier to cite or link to this item: http://hdl.handle.net/10419/102131
Authors: 
Scharf, Kimberley Ann
Smith, Sarah
Year of Publication: 
2014
Series/Report no.: 
CESifo Working Paper 4879
Abstract: 
We study charitable giving within social groups. Exploiting a unique dataset, we establish three key relationships between social group size and fundraising outcomes: (i) a positive relationship between group size and the total number of donations; (ii) a negative relationship between group size and the amount given by each donor; (iii) no relationship between group size and the total amount raised by the fundraiser. We rule out classic free-riding to explain these relationships since the number of social group members is only a subset of total contributors. Instead, the findings are consistent with the notion that giving in social groups is motivated by “relational” warm glow.
Subjects: 
online giving
fundraising
social groups
donations
charity
warm glow
JEL: 
D64
Z10
H31
Document Type: 
Working Paper

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