Please use this identifier to cite or link to this item: https://hdl.handle.net/10419/66764 
Year of Publication: 
2011
Citation: 
[Journal:] e-Finanse: Financial Internet Quarterly [ISSN:] 1734-039X [Volume:] 7 [Issue:] 4 [Publisher:] University of Information Technology and Management [Place:] Rzeszów [Year:] 2011 [Pages:] 55-65
Publisher: 
University of Information Technology and Management, Rzeszów
Abstract: 
The economic theories taking into consideration human behavior and based on the achievements of psychology, sociology, anthropology have been evolving at a blistering pace over the last decade. Owing to that, the behavioral finance has become one of the fastest developing academic areas focused on the analysis of financial markets' behavior. The following presentation of the most common mistakes made by investors will allow the readers of this publication to develop more effective investment strategies and establish control of the customer service in the cooperation between advisors and clients of the Wealth Management services.
Subjects: 
wealth management
behavioral finance
heuristics
prospect theory
bounded rationality
JEL: 
E21
E44
G21
Document Type: 
Article

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