Browsing All of EconStor by Author Schwarz, Uta
Showing results 1 to 1 of 1
Year of Publication | Title | Author(s) |
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2012 | Image Effect of Ambush Marketing: The Case of FIFA Soccer World Cup 2010 | Hutter, Katharina; Schwarz, Uta |
Year of Publication | Title | Author(s) |
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2012 | Image Effect of Ambush Marketing: The Case of FIFA Soccer World Cup 2010 | Hutter, Katharina; Schwarz, Uta |