Browsing All of EconStor by Author Saura, José Ramón
Showing results 1 to 6 of 6
| Year of Publication | Title | Author(s) |
| 2019 | Are Black Friday deals worth it? Mining twitter users' sentiment and behavior response | Saura, José Ramón; Reyes-Menendez, Ana; Palos-Sanchez, Pedro |
| 2019 | Does user generated content characterize millennials' generation behavior? Discussing the relation between sns and open innovation | Saura, José Ramón; Debasa, Felipe; Reyes-Menendez, Ana |
| 2019 | Comparing data-driven methods for extracting knowledge from user generated content | Saura, José Ramón; Reyes-Menendez, Ana; Filipe, Ferrão |
| 2021 | Using Data Sciences in digital marketing: Framework, methods, and performance metrics | Saura, José Ramón |
| 2021 | A business model adoption based on tourism innovation: Applying a gratification theory to mobile applications | Palos-Sanchez, Pedro; Saura, José Ramón; Velicia-Martin, Felix; Cepeda-Carrion, Gabriel |
| 2023 | Do stress and anxiety influence users' intention to make restaurant reservations through mobile apps? | Debasa, Felipe; Gelashvili, Vera; Martínez-Navalón, Juan-Gabriel; Saura, José Ramón |
