Browsing All of EconStor by Author Hoyer, Wayne D.
Showing results 1 to 4 of 4
Year of Publication | Title | Author(s) |
2023 | How product complexity affects consumer adoption of new products: The role of feature heterogeneity and interrelatedness | Fürst, Andreas; Pecornik, Nina; Hoyer, Wayne D. |
2023 | How speaking versus writing to conversational agents shapes consumers’ choice and choice satisfaction | Schindler, David; Maiberger, Tobias; Koschate-Fischer, Nicole; Hoyer, Wayne D. |
2023 | How product complexity affects consumer adoption of new products: The role of feature heterogeneity and interrelatedness | Fürst, Andreas; Pecornik, Nina; Hoyer, Wayne D. |
2023 | How speaking versus writing to conversational agents shapes consumers’ choice and choice satisfaction | Schindler, David; Maiberger, Tobias; Koschate-Fischer, Nicole; Hoyer, Wayne D. |