Browsing All of EconStor by Author Evanschitzky, Heiner
Showing results 1 to 5 of 5
Year of Publication | Title | Author(s) |
2004 | Erfolgsfaktoren des Multi-Channel-Managements | Ahlert, Dieter; Evanschitzky, Heiner |
2005 | Marketing innovative service solutions with inter-organizational service networks: opportunities and threats | Gaur, Sonjaya S.; Evanschitzky, Heiner; Ahlert, Dieter; Kolhatkar, Ajay A. |
2006 | Kundentypologie in der Multikanalwelt: Ergebnisse einer Online- und Offline-Befragung | Ahlert, Dieter; Evanschitzky, Heiner; Thesing, Miriam |
2006 | Zahlungsbereitschaft im online Handel: Eine empirische Untersuchung mittels der Conjoint Analyse / Ahlert,D. / Evanschitzky, H. | Ahlert, Dieter; Evanschitzky, Heiner; Thesing, Miriam |
2018 | Elevating Shopping Experiences Through Digital Technologies - The Case of Retail Agglomerations | Dizdarevic, Amela; Evanschitzky, Heiner; Backhaus, Christof |