Browsen in EconStor gesamt nach Autor:innen Clement, Michel


Zeige Ergebnisse 1 bis 9 von 9
ErscheinungsjahrTitelAutor:innen
1997Ist die Pionierrolle ein Erfolgsfaktor? Eine kritische Analyse der empirischen ForschungsergebnisseClement, Michel; Litfin, Thorsten; Vanini, Sven
1999Intelligente Software-Agenten: Implikationen für das Marketing im eCommerceClement, Michel; Runte, Matthias
2008The cost impact of spam filters: measuring the effect of information system technologies in organizationsCaliendo, Marco; Clement, Michel; Papies, Dominik; Scheel-Kopeinig, Sabine
2011Determinants of Advertising Effectiveness: The Development of an International Advertising Elasticity Database and a Meta-AnalysisHenningsen, Sina; Heuke, Rebecca; Clement, Michel
2016The Effect of Unexpected Chart Positions on the Firm Value of Music Labels. An Event Study of Album SuccessMehrafshan, Nima; Goerke, Björn; Clement, Michel
2022Consequences of platforms' remuneration models for digital content: initial evidence and a research agenda for streaming servicesMeyn, Janek; Kandziora, Michael; Albers, Sönke; Clement, Michel
2022Exclusivity strategies for digital products across digital and physical marketsSeifert, Rouven; Otten, Cord; Clement, Michel; Albers, Sönke; Kleinen, Ole
2023Marvelous advertising returns? A meta-analysis of advertising elasticities in the entertainment industrySchöndeling, Andrea; Burmester, Alexa B.; Edeling, Alexander; Marchand, André; Clement, Michel
2024Marketing inputs and outcome heterogeneity: Using a quantile regression framework in the entertainment industryBurmester, Alexa B.; Clement, Michel; Becker, Jan U.; Otten, Cord